Revolutionize Customer Loyalty with Gamification

During my career at Air France KLM, I led the construction of Flying Blue program, and more recently as CFO,  the carve out of Flying Blue, transforming it into a real strategic Business. By accelerating growth of partnership, we turned it into a highly profitable Business for the group (recently monetized for a loan of 1,3 billion$ in 2023).

Since July 2022, I have been a Consulting Partner to more than a dozen of mainstream Corporate loyalty programs, and supported a few start ups via consulting or mentoring. I also joined the Advisory Board of several startups, as well as BPI Advisory Board program.

Based on a deepen analysis of Loyalty industry , I am convinced that next developments will be supported by Web3 smart processes.

Seasoned CTO and technical team lead with 20 years of experience in IT integration, including fintech and blockchain. My expertise spans software architecture, middleware, cybersecurity, and distributed applications. I have a proven track record in managing complex blockchain projects for both corporate and startup environments.

Extensive experience as a product manager and architect for Talium Assets, a digital securities management platform.

I am also an experienced speaker and trainer on blockchain topics at leading institutions and companies. I hold an engineering degree in computer science from Polytech Nancy and pursued MSc studies in Dependable Computer Systems at Chalmers University of Technology, Göteborg.

As an experienced loyalty and marketing consultant, I have been helping many brands transform their loyalty programs.

With the emergence of gamification and Web3 technologies, entirely new ways to connect with customers - and even employees - have become possible. These innovations enable brands to create engaging, personalized experiences that go beyond traditional points-based systems.

Augment3d is at the center of innovative loyalty and empowers businesses to create meaningful connections that resonate with today’s audiences.